is to be the company of first choice for Wananchi, health institutions and suppliers as well as the known & indisputable authority in delivery of purpose driven pharmaceutical products aimed at improving the quality of life of the people in Kenya and East Africa Region.
is to strive to be the leading 'people driven' company, bringing global innovation through high quality & affordable pharmaceutical products closer to the door step of the end user in Kenya, East Africa and reaching out to people, institutions and partners in urban setups and hard to reach, remote rural areas.
Premium quality products and adopt zero tolerance & non compromising stand to substandard pharmaceutical products. Being a esponsible corporate citizen in Kenya, East Africa, Continent and Internationally. Putting customers/patients at the center of our actions at all times. Honesty and integrity, not compromising the truth. We treat our staff, customers and partners with mutual respect and recognize the importance of diversity and non-discrimination.